How lucrative affiliate marketing is for an influencer depends on several factors such as their following size, engagement, and which industry they are in. It also depends on the commission rates brands and platforms put in place.

For instance, some finance influencers can make a decent portion of their income from affiliate links alone. They might work with investing apps like Robinhood or Acorns.

One personal-finance influencer, Tori Dunlap, told Insider she made more than $200,000 in eight months. Other influencers say they earn a few hundred dollars here and there. 

Some influencers even text their followers with links to their favorite products as a way to drive sales. Social media platforms themselves have tried to dabble in affiliate marketing as well, such as Instagram's short-lived native affiliate program that had some creators earning hundreds of dollars until it ended in August 2022.

Insider has talked with many influencers and industry experts about affiliate marketing. Here's a rundown of what they told us they have earned.

How much do influencers get paid from affiliate marketing?

We spoke with a handful of influencers about how they incorporate affiliate links into their content. Several detailed their monthly earnings. They ranged from about $50 per month to more than $25,000 per month.

Here's how much money 11 creators make from affiliates: