The Ethics of Influencer Technology Balancing Privacy and ProfitabilityIn the digital age influencer technology has become a powerful tool for businesses to reach their target audience By leveraging the popularity and reach of social media influencers companies can promote their... Read more
Teresa Cheung Dong Jie Jingchu Zhang Tianzhen Yang Jin Xing Sida Jiang Zhu Lan and Hongquanxing Wang are China s rising social selling stars s assistant and later became a celebrity agent decided to step into the limelight herself in... Read more
Company s Influencer Marketing Managed Services Team Takes Home Three Platinum AwardsOrlando Florida May GLOBE NEWSWIRE -- nbsp IZEA Worldwide Inc nbsp NASDAQ nbsp IZEA the premier provider of influencer marketing technology data and services for the world s leading... Read more
The French Parliament will vote on a law to regulate social media influencers today The law aims to improve transparency around the advertisements social media influencers take part in and unsure non-EU influencers follow French and EU law in the... Read more
Previously the bill restricted influencer marketing to only licensed crypto firms of which there are currently none in France French lawmakers have agreed to tone down the restrictions on a bill first proposed in March that would have severely restricted... Read more
Actors have traditionally received all the limelight on such occasions but this year we saw a record number of content creators leaving a mark at the celebrated film festivalIn the past few years we have witnessed significant changes As people... Read more
The rise of influencers has transformed the way we consume content and engage with social media platforms These individuals often known as online celebrities wield significant influence over their followers shaping opinions and trends with a single post or video... Read more
The popular tech influencer offers tips for brands looking to get the attention of influencers they want to work with Based in London Alasdair Mann better known as Alementary covers emerging tech stories for his over k nbsp YouTube nbsp... Read more
Instagram constantly rolls out new features such as Reels and product tagging that can help APAC marketers create better social marketing strategies Instagram one of the most popular social media networks worldwide has recently rolled out new features in So... Read more
Fueled by the pandemic medical professionals have cashed in on Douyin dispensing advice and endorsements If a doctor speaks at conferences or lectures there are only a limited number of people listening he said But on online platforms the audience... Read more
France finalizes law to regulate influencers: From labels on filtered images to bans on promoting cosmetic surgery
France is finalizing a law that seeks to regulate the commercial activities of influencers and protect consumers from nbsp possible fraud or scams The regulation which has already been approved by the National Assembly and the Senate prohibits promoting cosmetic... Read more
Some analysts estimate that the overall influencer marketing market has nbsp surpassed billion But as influencer marketing has evolved so has the relationship between brands and creators The latest trend Hiring influencers as in-house staff The most recent example is... Read more