If you re looking to boost your brand or business on Instagram influencer marketing can be an excellent way to connect with engaged and relevant audiences How so Well consider the following nbsp nbsp of nbsp Instagram users have taken... Read more
TikTok s beauty influencers are known for driving major sales spikes but not necessarily with their own brands As beauty YouTubers became embroiled in money-losing drama over the past several years brands shifted their sights to TikTokers Comparatively wholesome with... Read more
Whether you re a new nbsp mom nbsp or an experienced parent raising a child can be difficult especially if your community isn t as familiar with the process This is where momfluencers AKA mom influencers help guide you in... Read more
David Yovanno is the CEO of nbsp impact com a partnership management platform helping businesses grow through partnerships As influencer marketing evolves marketers struggle to commission creators for one-off time-based campaigns Forward-thinking brands understand that longer-term partnerships lead to better... Read more
Actors have traditionally received all the limelight on such occasions but this year we saw a record number of content creators leaving a mark at the celebrated film festivalIn the past few years we have witnessed significant changes As people... Read more
Picture this It s and I m working on my passion project SLentrepreneur Magazine It s an online publication dedicated to real-world business in the virtual world of Second Life managed by my avatar persona nbsp Avarie Parker nbsp and... Read more
The Rise of Virtual Influencers The Impact of AI-Generated Social Media PersonalitiesIf you scroll through Instagram you might come across some profiles that look too good to be true They have flawless skin perfect hair stunning outfits and millions of... Read more
Look around you Not as many people are picking up the daily newspaper or sitting through long commercials on TV However they do have one thing in common Regardless of the demographic they are scrolling social media on their phones... Read more
LG Ad Solutions expands CTV advertising footprint in MENA through exclusive partnership with ArabyAds
khaleejtimes LG Ad Solutions a global leader in connected TV CTV and cross-screen advertising has announced an exclusive partnership with ArabyAds a leading ad tech company in the UAE Saudi Arabia and Egypt This partnership represents the company's expansion of... Read more
Meta s decision to expand its Instagram creator marketplace to three nbsp technology partners could dramatically ease the headaches brands face when lining up huge social-media marketing campaigns that may involve tens of thousands of influencers That s the big... Read more
Big brands are now turning to small-time social media influencers to boost their brand awareness and ramp up sales resulting in a dramatic rise in influencer marketing in the last year A new report by global media monitoring firm Meltwater... Read more
How influencer marketing is making its way over to Threads, from cross-posting to Instagram to affiliate links
There may not be hashtags yet on Instagram's new app Threads but that's not stopping ads from appearing all over the latest social-media platform Within two days of nbsp Threads' launch on July certain brands and influencers started posting paid... Read more