Sharjah Media City Shams is organizing its next edition of the Shams Talks initiative entitled Is influencer marketing worth your investment at Shams Business Center in Sharjah on Wednesday August at am Shams will host marketing and influencer marketing experts... Read more

Nearly three-quarters of Generation Z people born between and follow at least one influencer on social media platforms and nbsp buy things nbsp based on influencers recommendations This age group consists of around million people and nbsp counts for of... Read more

It was perhaps Leo Tolstoy who wrote that only an arrogant person considers himself perfect Conversely those harbouring delusions of self-perfection might also be actively courting arrogance The attack on cricketer Prithvi Shaw and a companion by a bunch of... Read more

The event is set to bring together over speakers from over Arab and foreign countries at the Emirates Towers and the Museum of the FutureThe Billion Followers Summit organised by New Media Academy NMA is set to host the world's... Read more

There once was a time when many people seemed to eat up the content from influencer trips to nbsp Coachella nbsp and nbsp Paris Fashion Week But those days may be over Based on the internet s reception it seems... Read more

Posting content online about her lifestyle nbsp started out as a hobby for Upasana Kochhar in Delhi But when the former strategy director for a large advertising agency was nbsp stuck at home during the pandemic-induced lockdown nbsp in Ms... Read more

Social media influencing is a full-time job that can pay your bills and more Technological advancement is rapidly evolving marketing and advertising Consequently nbsp social media jobs and the opportunities they bring influencers and other technical talented people nbsp are... Read more

The Business of Influence is the latest addition in Style ID Africa's commitment to empowering the influencer marketing industry across the African continent It might seem like everyone around you is an influencer or content creator but there s still... Read more

Key stat nbsp US influencer marketing spend will grow more than three times faster than social ad spend in and it will remain ahead through according to our forecast Beyond the chart The Hollywood strikes have helped the creator economy... Read more

Founded by nbsp Robin str m nbsp and brothers nbsp Gustaf nbsp and nbsp Emil Smith nbsp in Wehype announces its plans to partner with nbsp Appsflyer nbsp and nbsp Adjust Wehype intends to support its expansion by integrating the... Read more

As influencer marketing matures marketers are seeking longer-term relationships with influencers themselves as well as influencer marketing agencies Agency execs at influencer marketing agencies say that they ve seen a significant uptick over the last months and even more so... Read more

There s lots of talk about lifestyle influencers but not nearly as much talk about the need they satisfy Especially in a time of uncertainty I think it s our nbsp appetite nbsp for a sense that we re in... Read more