Google is reportedly building new AI-powered chatbots based on celebrities and YouTube influencers The idea isn t groundbreaking startups like Character ai and companies like Meta have nbsp already launched nbsp products like this but neither is nbsp Google s... Read more

HypeAuditor has released its State of Influencer Marketing report projecting the global influencer marketing industry to reach billion by off the back of AI advancements social commerce expansion and data-driven influencer campaigns Instagram continues to be the platform of choice... Read more

Deals For You Days will kick off July in the US a strategic one week before its competitor and will offer discounts on thousands of trending items across clothing beauty books home d cor and more According to the platform... Read more

In the rapidly evolving landscape of social media Snapchat stands out as a vibrant platform particularly beloved by younger audiences With million daily active users worldwide there s a relevant potential audience worth your brand s pursuit But what s... Read more

Event at Thumbay Medicity in Ajman to give away Top Healthcare Influencers Awards Ajman The healthcare and digital media landscapes are set to converge as Thumbay Group announces the Healthcare Influencers Summit a pioneering event scheduled for Saturday February at... Read more

DeepSeek a rising AI startup from China has quickly captured the attention of social media influencers with its R model an advanced large language model LLM that challenges industry leaders like OpenAI and Anthropic at a fraction of the cost... Read more

TikTok has shared some new tips on how brands can make stand out video in the app and boost their appeal to TikTok s highly engaged audience And with TikTok boasting over a billion active users it s worth considering... Read more

Instagram s gearing up for an influx of DM use over the holidays by adding a range of new stickers along with an updated sticker UI in order to help you spice up your messages And worth noting Instagram says... Read more

Since social media entered our lives influencer marketing has become a powerful tool for brands to build awareness and for individuals looking to become brands themselves So it s little surprise that the industry that s grown out of this... Read more

When you think of influencer marketing you typically picture brands working with a younger creator to target Gen Z ages - or Gen Alpha up to years old That s not always the case As the influencer marketing space and... Read more

Huda Beauty the cosmetics line by Huda Kattan has sold its ownership in fragrance brand Kayali nbsp Kayali which was founded by Huda and her sister Mona Kattan in will now operate as an independent company with Mona continuing on... Read more

One of the prominent companies specialising in influencer-marketing campaigns for music clients is up for sale The company is VoxFeed whose lead investor Agave Lab Ventures is seeking buyers for the company by the end of this year Why The... Read more